PR Nation

How has the virus changed PR?

Episode Notes

The COVID-19 outbreak has changed, and in many instances devastated, lives around the world. For communicators, it has required urgent implementation of crisis plans, evaluation of current PR programs, and adjustments to evolving media coverage patterns. 

Robert discusses these changes, and what more PR pros should expect, with three PR Nation contributors:


Also, Summer reviews COVID-19 related corporate messages flooding her email in-box, and John O’Dwyer delivers the latest PR news headlines as reported by the O’Dwyer’s PR newsroom in New York City. 


Contributor: Christina Borrego

Contributor: Dr. Adrienne Wallace

Contributor: Dr. Gina Luttrell

O’Dwyer’s PR Newsletter