PR Nation

Saving Earth Day from COVID-19

Episode Notes

Earth Day celebrates its 50th anniversary tomorrow, but COVID-19 almost ruined the occasion. Thousands of events around the world had to be moved online or postponed until later in the year due to the pandemic. Robert talks with the communicator leading the switch from tree plantings and activist gatherings to text messages and online commemorations. Nick Nuttall, Strategic Communications Director for the Earth Day Network, explains what he and others in the network had to do to save Earth Day from the novel coronavirus. Also, Robert answers a burning question still lingering from last Friday’s episode.

Links:

Guest: Nick Nuttall

EarthDay.org